Comments on: The power of creating a new ‘market space’ or product category. http://www.powerdecisions.net/owning-a-new-market-space-or-product-category/ Branding & Marketing Research: Observations & Thoughts for Share Building Strategy Sun, 30 May 2010 03:49:48 -0700 http://wordpress.org/?v=2.9.1 hourly 1 By: Robert Shinn http://www.powerdecisions.net/owning-a-new-market-space-or-product-category/comment-page-1/#comment-147 Robert Shinn Mon, 24 May 2010 17:05:32 +0000 http://powerdecisions.net/?p=42#comment-147 I agree with everything you have stated. However, it seems all the research methodology is based on a consumer product. How do use these tools for a B2B consulting services firm? Or its not a necessary need for that space. Thank you, RLS I agree with everything you have stated. However, it seems all the research methodology is based on a consumer product. How do use these tools for a B2B consulting services firm? Or its not a necessary need for that space.

Thank you,
RLS

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