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	<title>Strategic Brand Research &#187; brand consistency</title>
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	<description>Branding &#38; Marketing Research: Observations &#38; Thoughts for Share Building Strategy</description>
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		<title>Using the 5 Qualities of Great Brands: Public Colleges Get a Surge of Applicants</title>
		<link>http://www.powerdecisions.net/using-th-5-qualities-of-great-brands-public-colleges/</link>
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		<pubDate>Tue, 03 Mar 2009 05:42:32 +0000</pubDate>
		<dc:creator>Tom Brown</dc:creator>
				<category><![CDATA[Brand Strategy]]></category>
		<category><![CDATA[brand consistency]]></category>
		<category><![CDATA[marketing landscape]]></category>
		<category><![CDATA[positioning]]></category>
		<category><![CDATA[qualities of great brands]]></category>

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		<description><![CDATA[...if the five key qualities of great brands are kept in focus, your brand will be ready to harvest unforeseen turns in the market landscape...]]></description>
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